Director UZEDY Marketing HCP Promotion
Parsippany, United States, New Jersey, 07054
We Are Teva
Our Team, Your Impact
The Director UZEDY Marketing - HCP Promotion is responsible for creating and driving marketing strategy in the US. Specific areas of strategic responsibility and focus include health care provider (HCP) promotion, HCP market research, HCP messaging, brand planning, and hospital promotions and operations. The role collaborates and supports field sales, sales operations, and training.
How You’ll Spend Your Day
All areas of responsibility listed below are essential to the satisfactory performance of this position by any incumbents with reasonable accommodation if necessary. Any non-essential functions are assumed to be included in other related duties or assignments.
⦁ Drive brand strategy development, tactical planning and execution of HCP marketing initiatives in alignment with the overarching Schizophrenia portfolio strategy.
⦁ Lead and develop a team of HCP marketers and medical education professionals.
⦁ Lead the optimization / re-launch of new indication
⦁ Own financial management for the brand, including forecasting, budget management, management of agency spend, and setting up measurement of results.
⦁ Create core HCP messaging and creative in partnership with agency of record and media agencies while ensuring alignment with brand strategy.
⦁ Deliver impactful hospital promotion and operations programs, including HIFT/samples.
⦁ Lead HCP promotion, market research, messaging, and targeting strategy.
⦁ Ensure effective, targeted HCP media plans via routine monitoring and analyzing return on spend.
⦁ Manage promotional efforts.
⦁ Collaborate with cross-functional teams in HCP & customer experience marketing, Sales, Sales Ops, Training and Market Access to ensure strategic alignment and solid direction.
⦁ Lead and participate in sales and marketing planning meetings.
⦁ Proactively identify obstacles to brand growth and works collaboratively to resolve them.
⦁ Manage budgets and timelines to achieve defined targets.
⦁ Partner with Customer Insight group to refine market research plans and establishing standardized, aligned performance metrics and ROI analytics.
Your Skills and Experience
Any equivalent combination of education, training and/or experience that fulfills the requirements of the position will be considered.
Education/Certification/Experience:
⦁ Bachelor’s degree required; master’s degree preferred
⦁ Minimum of 10 Years of pharmaceutical experience, with launch leadership, strong experience in psychiatry and mental health disorders (preferably schizophrenia), prior experience with people management in marketing and with HCP marketing budgets, and experience in translating customer insights into impactful business strategies and plans preferred.
Skills/Knowledge/Abilities:
⦁ Strong interpersonal, communication, and influencing skills and ability.
⦁ Proven business acumen demonstrated through analysis, problem-solving and success measures
⦁ Demonstrated ability to manage external agencies and vendors.
Also Good to Have
TRAVEL REQUIREMENTS
Approximately 35% domestic travel.
PHYSICAL REQUIREMENTS:
Occasional:
⦁ Sitting for extended periods of time at workstation or mobile equipment.
Visual Acuity:
⦁ Perform activities such as computer work, preparing and analyzing data, and extensive reading.
WORKING ENVIRONMENT
⦁ May be required to wear personal protective equipment (PPE) as needed on site visits (i.e. safety glasses, hearing protection, gloves, etc.).
Salary Range
The annual starting salary for this position is between $181,840-238,665 annually. Factors which may affect starting salary within this range and level of role may include geography/market, skills, education, experience and other qualifications of the successful candidate.
How We’ll Take Care of You
We offer a competitive benefits package, including:
•Comprehensive Health Insurance: Medical, Dental, Vision, and Prescription coverage starting on the first day of employment, providing the employee enrolls.
•Retirement Savings: 401(k) with employer match, up to 6% and an annual 3.75% Defined Contribution to the 401k plan.
•Time Off: Paid Time Off including vacation, sick/safe time, caretaker time, and holiday.
• Life and Disability Protection: Company paid Life and Disability insurance.
• Additional benefits include, but are not limited to, Employee Assistance Program, Employee Stock Purchase Plan, Tuition Assistance, Flexible Spending Accounts, Health Savings Account, Life Style Spending Account, Volunteer Time Off, Paid Parental Leave, if eligible , Family Building Benefits, Virtual Physical Therapy, Accident, Critical Illness and Hospital Indemnity Insurances, Identity Theft Protection, Legal Plan, Voluntary Life Insurance and Long Term Disability and more.
The total compensation may also include restricted stock units and discretionary awards, depending on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.
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Teva’s Equal Employment Opportunity Commitment
Teva Pharmaceuticals is committed to equal opportunity in employment. It is Teva's policy that equal employment opportunity be provided without regard to age, race, creed, color, religion, sex, disability, pregnancy, medical condition, genetic information, marital status, sexual orientation, gender identity or expression, ancestry, national or ethnic origin, citizenship status, military status or status as a disabled or protected veteran, or any legally recognized status entitled to protection under applicable federal, state, or local laws.
Please advise us of any accommodations needed to support you throughout the recruitment and selection process. All accommodation information provided will be treated as confidential and used only for the purpose of providing an accessible candidate experience. Request a reasonable accommodation by sending an email to AskHR@tevapharm.com with the nature of your request and your contact information. Only inquiries concerning a request for a reasonable accommodation will be responded to from this email address.
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Teva Pharmaceuticals USA does not accept unsolicited assistance from agencies for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.