Associate Director Marketing HCP Promotion TEV-749

We Are Teva

We’re Teva, a leading innovative biopharmaceutical company, enabled by a world-class generics business. Whether it’s innovating in the fields of neuroscience and immunology or delivering high-quality medicine worldwide, we’re dedicated to addressing patients’ needs now and in the future. Here, you will be part of a high-performing, inclusive culture that values fresh thinking and collaboration. You'll have the room to grow, the flexibility to balance life with work, and the opportunity to better health worldwide, together.

The opportunity

The position is responsible for the execution of the HCP strategy, evaluation of market conditions, identification of issues and opportunities within the therapeutic category (CNS/Neurology), development of campaigns/tactics which target Health Care Providers (HCPs) aligned with the overarching brand strategies and objectives. The Associate Director reports to the Marketing Director and works with internal Teva colleagues, sales coworkers and agency partners to develop HCP content and prepare for their implementation and launch. 

How you’ll spend your day

HCP Strategy and Tactics

• Implement the overall marketing strategy including brand positioning, messaging, and target audience identification.
• Work closely with all agency partners to lead the creation and execution of integrated marketing campaigns across various channels, including digital, print, personal, non-personal, KOL engagement, congresses and other relevant platforms
• Evolve HCP messaging and campaign elements
• Identify and pursue opportunities to drive brand growth
• Diagnose obstacles to brand growth and work collaboratively to provide solutions       
• Assist in the annual brand planning process
• Manage and coordinate all HCP and KOL programs and efforts

Brand Management

• Analyzes market data and information to make informed decisions
• Partner with field sales force, sales leadership, and sales training to develop and execute promotional efforts and training initiatives
• Analyze market data and information to help inform tactical and strategic decision making
• Lead and participate in sales and marketing planning meetings
• Collaborate with cross-functional teams, (Market Access, Sales, Operations, Medical, PARC) to ensure alignment and maximize the impact of marketing initiatives.
• Manage and optimize the marketing budget to ensure efficient allocation of resources and maximize return on investment.
• Responsible for the promotional approval process of materials
• Follow all policies and procedures
• Evaluate and maximize ROI on marketing projects/programs
• Ability to manage people and processes without a direct reporting structure

Customer Facing Interactions (Internal and External to Teva)

• Brand liaison to all customer facing teams
• Works collaboratively with internal and external partners to ensure flawless execution of the brand plan
  • Sales Training
  • Market Access
  • Agencies
  • Other teams and team members as needed
• Attend HCP customer meetings as well as other business-related meetings and congresses                               
• Deliver effective and informative presentations to customer facing functions and Sr. Management 

Your experience and qualifications

Any equivalent combination of education, training and/or experience that fulfills the requirements of the position will be considered.

Education/Certification/Experience:

• Bachelor’s degree required, MBA or master’s degree in marketing preferred
• A minimum of 7 years’ experience in pharmaceuticals with 5 years of marketing experience is required.
• Prior sales experience is strongly desired.
• Prior experience with HCP marketing is strongly preferred.
• Experience in managing an Agency of Record or other agencies that support a brand required
• Experience in CNS/Neurology strongly preferred

Skills/Knowledge/Abilities:

• Excellent verbal, written, organization and interpersonal skills required
• Strong pharmaceutical industry and business acumen
• Able to draw insights from variety of sources, understand market and competition. Compiles relevant data from appropriate sources and performs analysis with a recommendation.
• Synthesizes complex and diverse information, recognizes trends and/or interrelationships.
• Ability to meet objectives and deadlines
• Project management experience and the ability to manage and coordinate projects with multiple internal partners and vendors.
• Demonstrated leadership ability including cross-functional and global teams
• Manage complexity and urgency

Travel Requirements: Approximately 30% throughout the US.

Compensation Data

The annual starting salary for this position is between $154,000 – 192,000 annually.  Factors which may affect starting salary within this range and level of role may include geography/market, skills, education, experience and other qualifications of the successful candidate. 

How We’ll Take Care of You 

We offer a competitive benefits package, including: 

• Comprehensive Health Insurance: Medical, Dental, Vision, and Prescription coverage starting on the first day of employment, providing the employee enrolls. 
• Retirement Savings: 401(k) with employer match, up to 6% and an annual 3.75% Defined Contribution to the 401k plan. 
• Time Off: Paid Time Off including vacation, sick/safe time, caretaker time and holidays. 
• Life and Disability Protection: Company paid Life and Disability insurance. 
• Additional benefits include, but are not limited to, Employee Assistance Program, Employee Stock Purchase Plan, Tuition Assistance, Flexible Spending Accounts, Health Savings Account, Life Style Spending Account, Volunteer Time Off, Paid Parental Leave, if eligible , Family Building Benefits, Virtual Physical Therapy, Accident, Critical Illness and Hospital Indemnity Insurances, Identity Theft Protection, Legal Plan, Voluntary Life Insurance and Long Term Disability and more.  

The total compensation may also include restricted stock units and discretionary awards, depending on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.   

Already Working @TEVA?

If you are a current Teva employee, please apply using the internal career site available on "Employee Central". By doing so, your application will be treated with priority. You will also be able to see opportunities that are open exclusively to Teva employees. Use the following link to search and apply: Internal Career Site

The internal career site is available from your home network as well. If you have trouble accessing your EC account, please contact your local HR/IT partner.

Teva’s Equal Employment Opportunity Commitment

Teva Pharmaceuticals is committed to equal opportunity in employment. It is Teva's policy that equal employment opportunity be provided without regard to age, race, creed, color, religion, sex, disability, pregnancy, medical condition, genetic information, marital status, sexual orientation, gender identity or expression, ancestry, national or ethnic origin, citizenship status, military status or status as a disabled or protected veteran, or any legally recognized status entitled to protection under applicable federal, state, or local laws.    

Please advise us of any accommodations needed to support you throughout the recruitment and selection process. All accommodation information provided will be treated as confidential and used only for the purpose of providing an accessible candidate experience. Request a reasonable accommodation by sending an email to disabilityassistance@tevapharm.com with the nature of your request and your contact information. Only inquiries concerning a request for a reasonable accommodation will be responded to from this email address.   

Important notice to Employment Agencies - Please Read Carefully   

Teva Pharmaceuticals USA does not accept unsolicited assistance from agencies for employment opportunities.  All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company.  No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.